4 Fast Ideas to Turbo Charge Your Advertising Campaign

De Les Feux de l'Amour - Le site Wik'Y&R du projet Y&R.
Version du 15 novembre 2014 à 02:56 par Soapfoster7 (discuter | contributions)

(diff) ← Version précédente | Voir la version courante (diff) | Version suivante → (diff)
  1. 1.) Many a small thing has been made large by the right kind of advertising. Mark Twain. Know who you would like to accomplish. Know where to accomplish them. Use the words they use. Give great reasons to connect with you to them. Understand your customer, why they buy, what they want and tell them how well you can meet with their requirements.
  1. 2.) Should you not drive your company, you'll driven out of business. B.C. Forbes. You can not manage what you don't quantify. If you don't measure, you can not achieve your marketing goals. Place a goal and measurement for functionality on every part of your campaign. Drive your campaign towards your goal.
  1. 3.) Marketing that generates results communicates clearly what is in it for the consumer. Like Samuel Johnson says Promise, large promise, is the soul of advertisement. Make a guarantee that makes people want to do business with you.
  1. 4.) Vincent Van Gough. Details issue. You've got to understand what exactly is broken in your campaign to mend it. To really have a successful ad campaign you need 4 things. A.) You need to reach the best audience. Make sure you are talking to your own customer base. B.) You need a message that is well crafted. Because the audience is clueless regarding what is being advertised and what's in it for them, many a campaign has failed. C.) The correct frequency. Make sure your ad agency or you understands the strengths and weakness of each and every medium.

D.) Do not pay too much. Many people run out of budget because they paid too much for the advertisements till they see results. A professional media buyer/ ad agency will save you a ton of money and time.

Buddy Vaughn. Managing Partner DX Media Direct. Over 25 years experience in managing multiple advertising campaigns. Including TV, Radio, Outdoor and Internet Find out more at http://www.dxmediadirect.com/

Outils personnels