Getting Your Website to Rank Higher in Google - For Beginners

How do you really get a website to rank high in Google, though?

Let me first clear up one thing that you may or might not realize about how websites are ranked. A lot of people think that Google ranks web sites. It does not. This is a generally misunderstood topic. Google does not rank web sites as a entire. It ranks pages. That is right. It ranks every web page on a website independently of one another. If you are seeing what seems to be a website ranking high, it is truly just the homepage of that website that is becoming ranked nicely.

As soon as you comprehend this, it becomes obvious that perhaps you should try to get different pages to rank nicely for various keywords. This is what a webmaster who understands SEO would do. It is a lot simpler to target one specific search phrase per page than it is to attempt to get one web page to rank for many different keywords. For the most component, you should stick to trying to get each web page to rank well for just a handful of closely associated search phrases.

Then there are probably one or two pages that you may not need to get ranked at all such as an order type or privacy policy web page. For pages like that, you can either just ignore regular SEO practices or you could even use a Robots.txt file to prevent Googlebot from accessing and indexing these pages.

It is important that you also comprehend that Google will only rank pages that are included in its index. Pages are included in its index if they have enough unique content material on them and they have links pointing to them from other pages that are already indexed. If you lack one or the other, then the page is likely to be removed from the index. Then it has no opportunity of ever displaying up high in the search results.

Linking structure is very essential. Most people only worry about obtaining links pointing back to their homepage. That is fine and dandy. However, if your website is large sufficient, there is a fairly great chance that some of these internal pages are not becoming indexed. By not having them indexed, they lose much more than half if not all of their worth to you. If the Googlebot cannot find them ten your visitors most likely will not find them either.

Make sure you are utilizing enough hyperlinks internally on your website so that you spread some of that homepage Page Rank around the rest of the site. Make sure that visitors and search engine bots can find these deep pages on the site. Try to get every single web page on your website indexed. Get as many links as reasonably possible to point to the inner pages of the site so that those unique inner pages get into Google and remain there.

If you are interested in learning much more about the basics or even more sophisticated topics like how to get your website ranked number 1 on Google. You can learn professional guidance about what specific steps you should be taking to get your web pages to rank at the extremely top.

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